For an industry that ushered digitalization into the country and caters
to the world's largest market of mobile users, this is indeed a turning
point. Telecom companies in India can be brave and scale new
heights by embracing a tough but decisive struggle.But they may
have regrets later. Short-term goals such as cost cutting may help
them stabilize at present, but companies must figure out a new
growth strategy. Operators must "over-invest" now to reinvent their
offerings and operations to make them highly agile and responsive.
The bottom line is that telecom companies mustn't look at mere
survival. They must look to grow. And the first step would be to trash
the rule book. The risks involved may appear to cause the end of
Indian telecom as we know it. However, it is an end that will
pronounce the start of a much stronger, more robust, customercentric Indian telecom, reinvented as a Digital Life Enabler.
REBOOT THE MINDSET.
REINVEST IN GROWTH.
PACK A DISRUPTIVE PUNCH STEEL THE SHOW CALLING THE DATA SHOTS FORTUNE FAVOR
REINVENT TO DISRUPT
RESETTING THE MANUFACTURERS'
THE POWER OF THREE ZERO IN O