Many organizations understand that big data can help them solve their business

challenges. But today, big data has evolved to ALL data and can provide a much more

holistic view of customers and operations. Leveraging all sources and types of data-

unstructured, dark data and third-party sources-can uncover previously hidden insights.

DEEPER INSIGHTS

FROM DATA

EXAMPLE 1:

THE LODHA GROUP

EXAMPLE 2:

RETAIL MARKETING PLACE