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Learning's mobile revolution

Lisa White, head of Marketing, Kallidus,

explains how mobile learning offers a

significant win for organisations and


Increasing competition, burgeoning

organisational complexity and a digital-driven

fourth industrial revolution are all contributing

to an unstoppable reconfiguration of how

workers learn.

Mobile's revolution is under way

Mobile is prompting a revolution in enterprise

learning as learning and development (L&D)

functions respond to competitive forces

unleashed in this digital age. Remote

workers are an increasingly dominant part of

today's rapidly changing diverse global


To develop and update an agile workforce

needs an agile response: mobile devices

and technologies are increasingly able to

meet the demands of all types of mobile


With the rise in remote workers it can be no

surprise that mobile learning is also

predicted to rise sharply. MarketsandMarkets

forecasts the global mobile learning market

to grow from $7.98 billion in 2015 to $37.60

billion by 2020, at a compound annual

growth rate (CAGR) of 36.3%.

On the job learning

Organisations need their workers to be able

to learn on the job - at the point of need -

wherever that job is - office, supermarket, oil

rig, on the way to a client meeting. On the job

learning is now a must.

Training has to happen when and where

employees need it not when the bricks and

mortar classroom is available. So mobile

learning has become the essential tool in

L&D's workbag driven by the rise in the use

of smartphones and tablets.

These are now seen as essential in our

personal lives and that is spilling over into

our work lives. In 2018, 66% of individuals in

52 of the world's key countries will own a

smartphone, up from 63% in 2017 and 58%

in 2016, according to Zenith's Mobile

Advertising Forecasts 2017.

Lisa White

Head of Marketing



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