Page 0051

Page 50 APRIL 2018 | RETAILERS FORUM MAGAZINE

forumworkshop

FORUM WORKSHOP

continued...

In essence, American Express quality service

levels and innovative new service offerings

have improved an entire industry as competitors strive

to keep up with the leader. Leadership,

quality service, customer satisfaction, and

marketing are what make American Express a

winner and in the category of the very best at

service and sales excellence. "Membership has

its privileges!"

AT&T

Until the breakup of AT&T, most consumers

didn't view Ma Bell as providing a

service, or for that matter, services.

People take for granted those daily conveniences

that are actually quality services until

they experience disruption, change or alternatives.

Such

is the case of

AT&T. Be it

the pace of

technological

change,

the vastness

of the AT&T

s e r v i c e

s p e c t r u m

and innovative marketing,

or comparison with its new competition,

finally AT&T is now being recognized as a

quality service provider. Let's examine how

AT&T retains market share, keeps existing customers and

adds new ones after a period when

multiple competitors made inroads in the marketplace.

SELL AUTHENTIC DESIGNER

HANDBAGS • CLOTHING • SHOES • JEWELRY

www.bagvendors.com

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