Page 0085

Page 84 DECEMBER 2017 | RETAILERS FORUM MAGAZINE

forumworkshop

FORUM WORKSHOP

continued...

A simple "May I help you?" or "What can

I do for you?" may be enough to get a Lost

Lucy to open up her mind and focus on what

you want them to - buy your product or

service. A harsh, curt, or complicated

reply will cause a Lost Lucy to slide

back into the other world.

Lost Lucies want to

be guided through

"protective space"

with minimal external

encounters.

If you can provide

that environment,

you will keep and

retain a loyal customer,

for they will

feel comfortable in your non-pushy environment. If you are too aggressive,

they will flee with the wind.

Poor Paul

While similar

in appearance

to Lost Lucy,

Poor Pauls

aren't lost, just

spacy about

what to do.

They are generally

interested

in what's going

on at the point

of encounter or

point of sale, but need a little help.

Invoice Discounting

for Retailers & Wholesalers

• IFG helps you turn your quality current commercial accounts

receivable into immediate cash.

• Our solution converts your sale that may have 30- to 45-day

payment terms into a "cash-on-delivery" sale. As a result, you

have the funds needed to finance and grow your business.

• The IFG invoice discounting solution provides you with a unique,

user-friendly "use-it-as-you-need-it" financing alternative.

• IFG leaves YOU in control of your business and of how much you

use the IFG service - there are NO long-term commitments and

NO monthly minimums. You sell us accounts receivables only

when you need immediate cash.

• If you are a supplier of goods and/or services and wish to

accelerate your cash flow, contact us today.

www.fundingoffices.com

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