Page 0083

Page 82 MAY 2017 | RETAILERS FORUM MAGAZINE

forumworkshop

FORUM WORKSHOP

continued...

If, however, you cannot pull together enough

resources to meet your financial goals, you

have 3 choices: You can give up, you can start

the business without enough money, or you can

revise your expectations, for now.

If you're truly an entrepreneur, giving up isn't

an option. That will leave only two: going into

business undercapitalized, or reinventing your

dream. If you're going to proceed intelligently,

there really is no choice. The number one reason

small businesses fail is undercapitalization.

If you've projected what it will cost you to succeed, and

you can't raise enough, you're in effect projecting

failure.

Still, the can-do spirit of the entrepreneur often

leads to a "damn the torpedoes, full speed

ahead" attitude. The entrepreneur decides to

gamble on her own strength and determination

and intelligence being enough to carry the business

over the obstacle of not having enough

money. While there are people who succeed in

this kind of risk-taking manner, they are few

and far between. The numbers don't lie, and

neither should you - especially to yourself - especially

when it's your nest egg at risk. Instead,

take the 3rd option and try to reinvent your

dream to fit your financial resources.

REINVENT YOUR DREAM IF YOU

CAN'T FIND ENOUGH MONEY

You may want to reconsider

one of the alternative

routes for testing your store

concept suggested before.�

Incorporate a Business or

Form an LLC - FAST

Corpnet will prepare and file your documents

Our informative website gives you great info

on deciding between the various options.

Fast • Reliable • inexpensive

We can set up your corp. in any state.

www.kwikinc.com

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