Page 0091

Page 90 MAY 2017 | RETAILERS FORUM MAGAZINE

forumworkshop

FORUM WORKSHOP

continued...

Installing a security system. Setting up displays.

Loading shelves. Training staff. Planning

pre-opening day advertising and promotion.

And inviting dignitaries and the media.

These activities will vary, depending on

the type of store,

your space needs, and how

you plan to reach your audience.

But every checklist

should be a detailed accounting

of everything that must be done, broken

down by the month, week, even day leading up

to the big event.

Let's look at the 2 major items likely to be

on the checklist: inventory & personnel.

SETTING UP YOUR INVENTORY

Your store is all about what it sells. From your

earlier contact with suppliers you should already

know what kind of turnaround they can

give on orders, and the terms available to you.

As soon as you give the contractor the goahead to

start work on the store, get out your

inventory lists of what you plan to sell. Organize

it by source, manufacturer, distributor, or individual and

by product category. Get in touch

with your sales contacts. Tell them your target

opening day, and when you expect to be ready

to take delivery of the products. Ask if they'll

take your order now and hold the goods at the

warehouse. This is a good idea if you're entering

any high-demand category as product

shortages do develop. If you haven't already

worked out the terms of sale, now is the time

to handle that as well.

Start Your Own Merchandise Business

WITH NO INVENTORY

• No business license

or tax ID required

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Info

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