04 INSPIRATION
For many prospective Swisslog customers,
seeing installed solutions and experiencing
our automation in action is important. But
when pandemic restrictions made it
impossible to travel, site visits were out of
the question.
As a forward-thinking organization, we
were eager to adopt new possibilities to
harness the power of collaboration. We
needed to embrace new methods of
working in order to bring the industry
together, even if it was virtually. Close
collaboration is a company-wide culture
that influences all that we do, not only in
the design of our solutions. So, with a
strong digital focus, we worked to find a
way to push the boundaries of what was
possible.
The Swisslog World Automation Tour
series was the result of our efforts.
Customers and prospects could now see
automation in action in real time, no
matter where they were working. The tour
welcomed automation fans from across
the globe, allowing them to join us for
virtual demos of some of our most
legendary customer sites.
Each show kicked off with ameet-andgreet with a Swisslog logistics consultant
and on-site engineer, who were equipped
to take attendees on a virtual tour of one
of our sites. Participants were able to see
automation in action from the customer's
viewpoint and have their questions
answered in real time throughout the
tours.
The best part about offering virtual site
tours was that you could sign up for any
or all of our tour dates, regardless of
whether they were hosted in Berlin,
London, Barcelona, Sydney, New York, or
Shanghai. This new platform also opened up
opportunities for prospective customers who
may have been interested in a particular
solution but would otherwise have had to
travel internationally to see an installation.
Coca-Cola in Australia, Trinchero Family
Estates in the United States, REWE in
Germany, and ASDA in the United Kingdom
were among the prominent names on the bill.
Each show was a huge hit, with hundreds of
automation professionals singing up for each
one, and the response was overwhelmingly
positive.
Although each show was accessible to watch
live from the comfort of your own workspace,
we recognize that finding time in your hectic
schedule can be difficult! Those who missed
out now have the option to catch up at a time
that is convenient for them.
WORKING TOGETHER;
STAYING APART
WORLD AUTOMATION
TOUR