MICHAEL KORS
Big City Glamour: Michael Kors Collection Unveils 40th Anniversary Ad
Campaign Starring Naomi Campbell, Carolyn Murphy & More
Michael Kors is pleased to announce the
launch of its new Fall/Winter 2021 Michael
Kors Collection ad campaign, celebrating the
designer's 40th anniversary. Photographed by
the renowned Dutch duo Inez van Lamsweerde
and Vinoodh Matadin, the campaign stars
an iconic cast of models, including Naomi
Campbell, Carolyn Murphy and Liya Kebede,
alongside Bella Hadid, Adut Akech and Vittoria
Ceretti.
Shot on location at night at some of Michael's
favorite Broadway haunts, from the Shubert
Theatre, the Booth Theatre and Sardi's
restaurant to a theater-lined stretch of 45th
Street, the campaign captures the big city
glamour, irreverent attitude and unparalleled
energy of New York City.
"When I look back over 40 years, I think about
all the amazing memories, energy and fabulous
people that New York City has brought to my
life and my career," says Michael Kors. "This
collection, and this campaign, is a celebration of
the rebirth of city life-of stepping out, finding
the joy in getting dressed and making the streets
your runway. It's my fantasy night out in the
Theater District."
Throughout the images, dramatic coats layered
over leg-revealing skirts, sequined gowns and
dresses and lean trousers set the stage for a
glamorous night on the town. Also featured in
the campaign are looks from the MK40 Reissue
Capsule, a special curation of items inspired by
the designer's archives. The capsule is comprised
of 15 pieces, each featuring a unique QR code
inside the garment that customers can scan to
discover the history behind it.
The global campaign will debut in July, with print
ads running in fall issues worldwide. The images
will also appear in digital outlets, as well as on
social media platforms.
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