ALEX ISIDRO
SENIOR DIRECTOR
HEAD OF NEW HOMES
& INVESTMENTS
Foxtons
15%
WHO HAVE GONE
UNDER OFFER OR
EXCHANGED WERE
INTERNATIONAL
INVESTORS
in 2023
New build premiums
have risen considerably,
especially in outer zones.
PREMIUM FOR
NEW BUILD
ZONE 1
18.1%
8.6% 9.3%
21.0%
19.7%
17.2%
ZONE 2 ZONES 3-6
1 IN 3
OF ALL BUYERS
BUYERS WHO
REGISTERED WITH A
NEW HOME TEAM
BOUGHT A NEW
BUILD HOME IN A
DIFFERENT
LOCATION
Dataloft, Land Registry
Foxtons
2017
2022
Levels of new supply to the market are
likely to moderate in 2023 as developers
face continued pressure on build costs. A
lack of supply, coupled with government
intervention to ensure interest rates
remain stable, should cushion this sector
from wider economic pressures on price.
2022 PROVED A SUCCESSFUL YEAR FOR OUR
NEW BUILD TEAMS, WITH MORE DEALS
COMPLETED YEAR-ON-YEAR. WE EXPECT
DEMAND FOR WELL-PRICED NEW BUILD
HOMES IN DESIRABLE LOCATIONS TO REMAIN
STRONG IN 2023.
FOXTONS HAVE
CONTINUALLY PROVIDED
GOOD QUALITY LEADS
REBECCA THOMSON
Senior Sales Manager, Fairview Homes
We've been working closely with
Foxtons for some time now and have
always been impressed with the drive,
enthusiasm, and work ethic from all of
their team. Foxtons have continually
provided good quality leads,
particularly from their Harrow,
Wembley, New Homes West and
Ealing Offices. We've had full support
on marketing campaigns, events and
strategy, which is all testament to
ethos and pride the team at Foxtons
have in their work. They've been a
dream to work with and continue to
produce results for us at Fairview.
Building models to understand market dynamics and predict
future trends enables us to help developers across London make
critical strategic decisions.
INNOVATIVE
DATA
GLOBAL APPEAL
The opportunity to buy off-plan, or
the convenience of purchasing a
ready-to-move-in property has long
proved popular with overseas buyers.
The relative value of sterling
throughout the course of 2022 has
continued to be advantageous to
these markets.
The London Report 2023 | Premium new build 13