destination
origin
WEST
NORTH EAST
S O U T H
26%
19%26%29%
Londoners are extraordinarily mobile. The readiness and
frequency with which they relocate within their city should
not be underestimated. Perhaps unsurprising in a city where
innovation and renewal are part of the DNA, long experience
has shown us that Londoners approach the home-finding
process with an open mind.
This analysis highlights the many different flows of Londoners
around the capital. We analysed the origin of initial property
search and final destination of Foxtons' applicants who moved
between different areas of London in 2019.
Population flows
Connectivity, new employment,
technology, infrastructure, affordability,
lifestyle changes, urbanisation and large
scale regeneration have all contributed
to the vast array of choices for footloose
buyers and tenants in London.
Foxtons' interconnected network is set
up to facilitate mobility. We actively
encourage information sharing across our
branches, connecting applicants with
homes, regardless of where they began
their search. Even applicants who come to
us with a clear vision of where they want
to live, often find more suitable, more
affordable, or more appealing homes in
quite different parts of London.
MOVING
LONDON
destination
destination
origin
origin
Graphical representation of actual
migration across the capital. Location of branch
where property search
originated, for buyers and
tenants who moved to a
different area of London.
MIGRATION
ACROSS THE
CAPITAL
WEST
Source: Foxtons 2019
6 The London Report | Moving London