Technology plays a crucial part in enabling our teams to
provide an exceptional level of service. Foxtons' reach across
London and the Home Counties is supported by BOS, our
proprietary customer relationship management system.
This unique system connects our 50+ offices, allowing
our teams to find the perfect buyer or tenant for a property,
wherever they are registered. It also allows us to move
people across the city, helping find the right property for
their needs, resulting in 39% of buyers and 38% of tenants
finding a property in an area different to the one in which
they originally registered their search.
Communication revolution
BOS helps us communicate effectively with tens of
thousands of customers at all stages of a transaction,
allowing us to deliver the most relevant messaging, and
properties. It also provides a unique insight into sales
and lettings transaction patterns.
My Foxtons, our customer-facing technology, helps provide
a seamless online experience throughout both the sales
and lettings processes. From providing transparency of
marketing and viewing activity, to offering self-service
content for maintenance of lettings properties and one-click
tax return data, My Foxtons offers a unique combination of
services for customers.
We recently licensed a best-in-class 'Customer Data Platform',
which elevates our technology stack and capabilities to new
levels. We're now able to analyse, segment and understand
our customers and their behaviours like never before.
The foundation of industry-leading technology, both proprietary
and externally sourced, fuelled with our rich first-party data
and complimentary third-party datasets, creates a truly
unique B2B and B2C proposition.
TECHNOLOGY
116
15 YEARS
Tenants can
request property
maintenance
support in
40 different
languages
viewing requests
are made daily
through My Foxtons
customer accounts
of sales and lettings
data collected
790,000My Foxtons
customer accounts
OVER
33,000 tenancy agreements were
signed online in 2019
NEARLY
OVER
28 The London Report | Technology