JOB DESCRIPTION
QUALIFICATIONS:
Experience: • 10 years proven expertise in planning and implementing ecommerce
and lead generation campaigns, defining strategy, budget, funnel and
KPIs
• experience in marketing automation, customer data platforms,
CRMs.
• deep knowledge in GDPR implication in digital marketing
• hands-on expertise in Google Ads (campaign creation and
optimization)
• proficient in Google Analytics, Google Optimize and Google Data
Studio
• understanding of inbound/ content marketing
• experience in marketing automation
• experience in landing page creation, UX design, A/B testing
• proven soft skills in international project management, leading crosscultural
and cross-functional projects teams
• intercultural skills, English and other European language skills
• experience managing internal & external vendors suppliers incl. IT
dpt., SEM agencies, analytics agencies, and content creation agencies
/ graphic designers
Education: • Master's Degree in Marketing / Business / Communications
For more information about career opportunities at Henry Schein, please visit our website at:
www.henryschein.com/careers