Page 0011


Over its first five years, the Grand Challenges built a collection of powerful communications vehicles

to more fully engage those already involved in the initiative, and inspire even more people to take up

this important work and enter into and support the social work profession. These vehicles provide

consistent messaging and design to help those involved in all the Grand Challenges networks spread

the word about their crucial work more effectively.

Key communications vehicles include:

• A Communications Collaborative made up of

communications staff at universities and partner

organizations, which meets several times per year

to share resources and ideas related to the work

and promotion of the Grand Challenges.

• The Up! e-newsletter, which came out quarterly

when it debuted in December 2017, and moved to

monthly production in 2020 because the newsletter

needed more space to share all of the exciting news

from across the Grand Challenges.

• An engaging website with everything one needs to

know about the Grand Challenges, from information

on each of the challenges and links to their websites

to valuable resources, including a COVID-19

Resources page with information specific to social

workers and the Grand Challenges.

• An active social media presence with the Grand

Challenges Facebook page, Facebook group, Twitter

account @GCSocialWork, hashtag #Up4theChallenge,

and LinkedIn page;

• A lively and informative YouTube page featuring

original videos and archived webinars; and

• Colorful and compelling graphics, from logos to

infographics that illustrate the initiative or show how

to get involved.

• Additionally, the initiative created a themed calendar

for 2020 focusing on one Grand Challenge each

month, using social media to highlight work to

advance the field and address some of society's

largest challenges. 2020 also saw the development of

materials to orient students to the Grand Challenges,

including a video and other resources designed to

help social work and other students find ways to join

in the work.

These are only some of the highlights of the

Grand Challenges for Social Work's first five years.

The best is yet to come. Next, learn about

the influential work being done by each of the

13 Grand Challenge networks.

An Impact Report at Year 5 of the 10-Year Initiative | 9


  1. Page 0001
  2. Page 0002
  3. Page 0003
  4. Page 0004
  5. Page 0005
  6. Page 0006
  7. Page 0007
  8. Page 0008
  9. Page 0009
  10. Page 0010
  11. Page 0011
  12. Page 0012
  13. Page 0013
  14. Page 0014
  15. Page 0015
  16. Page 0016
  17. Page 0017
  18. Page 0018
  19. Page 0019
  20. Page 0020
  21. Page 0021
  22. Page 0022
  23. Page 0023
  24. Page 0024
  25. Page 0025
  26. Page 0026
  27. Page 0027
  28. Page 0028
  29. Page 0029
  30. Page 0030
  31. Page 0031
  32. Page 0032
  33. Page 0033
  34. Page 0034
  35. Page 0035
  36. Page 0036
  37. Page 0037
  38. Page 0038
  39. Page 0039
  40. Page 0040