LIVING OUR VALUES
Values repOrt 2009
SELf REINfORCINg gOALS
A
TO SATISfY OUR DEmAND TO BRINg BENEfITS
fOR HIgH qUALITY, TO AS mANY PEOPLE
NATURALLY-INSPIRED IN mARgINALISED
INgREDIENTS, gIfTS AND COmmUNITIES AROUND
ACCESSORIES IN A fAIR wAY THE wORLD AS POSSIBLE
it is essential that
Community trade is
recognised as a process
that starts and ends with our C B
demand; the three goals of the
programme are self-reinforcing
through time.
TO SUPPORT THE BODY SHOP
BRAND AND DRIvE SALES BY
COmmUNICATINg BENEfITS
THROUgHOUT THE BUSINESS
AND OUR SALES CHANNELS
COmmUNITY TRADE IN ACTION - SESAmE SEED OIL
We source our Community trade sesame seed oil from the Juan francisco paz silva Cooperative in nicaragua. the farmers are
an illustration of how access to trade with the body shop, in a way that respects and reacts to the farmers’ needs, can result in
significant impact at a community level. We work with 275 farmers from a country where 45% of the population live on less that
$1 dollar a day. Over the 18 years of trading with the body shop, the community has built a health clinic, run training courses
on organic farming, dug 20 wells, built washing stations, improved sanitation, built a subsidised shop and meeting centres that
host an active social programme.
UPDATE ON PROgRESS
wHAT wE SAID wE wOULD DO wHAT wE DID
We achieved this commitment with 94% of our Community trade
Visit every Community trade supplier at least suppliers. a number of suppliers were visited more frequently: gpi in
every two years nepal; teddy exports in india; Wbdi in Western samoa; and CadO in
ecuador
65% of products will contain Community trade
2007 – 54%
ingredients or be produced by a Community trade
2008 - 64%
supplier by year end 2008
We narrowly missed our target to increase the percentage of products containing a Community trade ingredient, or being made
by a Community trade producer to 65% by 2008, but are confident that this figure will rise significantly in the coming year. We
were happy to be able to increase total spend on Community trade ingredients and accessories from £6.4 million in 2006 to
£7.4 million in 2008.
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