LIVING OUR VALUES
Values repOrt 2009
ACHIEvEmENTS fROm AROUND THE wORLD
kOREA
in 2007 and 2008, the body shop korea organised a street march in seoul, and a public petition calling for the government
to provide better rehabilitation services, more financial assistance and increased protection for survivors of domestic violence.
store staff helped to collect more than 122,000 signatures from customers, which were then presented to the korea ministry
of gender equality. in response, the ministry as committed to increase expenditure on domestic violence shelters and invest in
education programmes for the police.
Street march in Seoul
SwITzERLAND
in 2008, the swiss team took the message about domestic violence into the classroom. a swiss website - kiknet.ch - offers
teachers free worksheets and ideas for their lessons with around 100 topics for all school levels. the body shop switzerland
sponsored the site for a 3 year period to tie in with the stop Violence in the home campaign. information about domestic
violence was posted on the site and a competition was devised to engage children in the issue where they were invited to
design a badge. 62 school classes across switzerland took part and over 900 entries were sent in.
USA
in the usa, the body shop has a long-time partnership with the national Coalition against domestic Violence (nCdaV) to help
create awareness, raise critical program funds, and build supportive local partnerships. the partnership has raised almost $1.5
million to enhance programs such as the face to face reconstructive surgery referral program, providing survivors with access
to reconstructive surgery to rectify facial injuries suffered as a result of domestic abuse.
CANADA
the body shop commitment to tackle domestic violence originally launched in 1994 in Canada where the company has enjoyed
a powerful partnership with the Canadian Women’s foundation throughout the years. to date, the body shop Canada has
contributed over $1.2 million in cash and in-kind donations to the Canadian Women’s foundation.
Uk & ROI
in the uk & rOi stop Violence in the home hi-shine lip treatment has helped raise £418,000 to support people affected by
domestic violence. the funds raised have now been invested in the ‘expect respect’ education toolkit, an online resource
aimed at young people of school age. this toolkit has been promoted by ngO partner, Women’s aid to 34,000 head teachers,
and plans are already in place to extend its reach in spring 2009.
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