Page 0026

Home styling is a recognised sales tool in some countries but even

easier is a virtual makeover. Liz Rowlinson found out how it works

Why a virtual makeover

might help sell your home

WORDS: LIZ ROWLINSON | PHOTOS: GOODMOOD INTERIEURS AND LEGGETT IMMOBILIER

HOME MAKEOVERS LEGGETT MAGAZINE

LEGGETTFRANCE.COM

26

When

you are

preparing

to sell

anything,

from a car to a cabinet, a little

bit of cosmetic improvement

can go a long way. Homes

are no different, and in the

United States there's a whole

industry devoted to 'home

staging' - the process of

preparing a property for sale.

The practice is now common

in the UK, where vendors

might get in an 'expert' to

de-clutter and enhance the

look of a property to attract

maximum interest from

buyers.

Whilst these experts might

descend on your home armed

with a pair of rubber gloves

and a bag of the latest ontrend

cushions or accessories,

there's an even easier way,

which doesn't involve anyone

physically touching your home.

Just as developers design

the interiors of the homes

they want to sell 'offplan'

with computer generated

imagery, so Mélanie Devaine

of GoodMood Interieurs can

transform the rooms of a

property with the quick click

of the mouse. This can work

particularly well if a property

is standing empty, or in need

of a little update. We gave her

two properties to tackle and the

before and after results can be

seen here.

One property in Calvados,

Normandy - for sale at

€256,800 - is a refreshingly

blank canvas but a buyer

might struggle to imagine it as

their family home. The other

is a stunning property in the

Languedoc (priced at €229,900)

with charming original features

that might be accentuated with

some contemporary colours

and furniture. Too much darkbrown

wooden furniture is a

common turn-off.

Says Melanie about her

methodology: "Generally I

virtually redecorate one room

per property (one 3D visual

with a photo sent by the estate

agent), often the kitchen or

the living room, or the most

'important' rooms of the

property.  I apply current trends

and work with the space. I show

people that even in a house

that they might not think very

attractive at first sight, there

is the possibility of making

it liveable, comfortably and

aesthetically. I demonstrate the

potential; and often a person

buys a property because he

or she sees the opportunities

within it."

There are many wonderful

homes across France that have

been in the same families for

years, or have been on the

market for many months, that

might benefit from this service.

"I created this service after

listening to estate agents and

observing the properties for

sale around me," she adds.

"Many homes are neglected,

for example due to inheritance,

but also many others have been

overtaken by time in terms of

interior design and decoration."

She says vendors need to

realise that furniture and decor

trends change. "Many have a

solid-wood kitchen, which is

very dark and impractical. Or

rooms full of heirlooms. When

these people want to sell, they

think that their home is still

the same value as it was 10, 20

years ago."

Rosalind Abraham,

the Leggett agent for the

Languedoc property, agrees:

"This helps potential buyers

to visualise the space

in a different way. This

* De-clutter to help rooms

appear bigger

* De-personalise so buyers

can see beyond your family's

presence

* Clean and tidy up! Make

beds, clear worktops...

* Re-arrange furniture to

improve the flow of rooms

* Seeing a room set up as its

proper function can really

help

* Brighten up with some

colourful furnishings

* Open windows, light a fire,

bake cookies (a cliché that

works!)

goodmoodinterieurs.com

contact@goodmoodinterieurs.com

TOP TIPS FOR

A SPEEDY SALE

Index

  1. Page 0001
  2. Page 0002
  3. Page 0003
  4. Page 0004
  5. Page 0005
  6. Page 0006
  7. Page 0007
  8. Page 0008
  9. Page 0009
  10. Page 0010
  11. Page 0011
  12. Page 0012
  13. Page 0013
  14. Page 0014
  15. Page 0015
  16. Page 0016
  17. Page 0017
  18. Page 0018
  19. Page 0019
  20. Page 0020
  21. Page 0021
  22. Page 0022
  23. Page 0023
  24. Page 0024
  25. Page 0025
  26. Page 0026
  27. Page 0027
  28. Page 0028
  29. Page 0029
  30. Page 0030
  31. Page 0031
  32. Page 0032
  33. Page 0033
  34. Page 0034
  35. Page 0035
  36. Page 0036
  37. Page 0037
  38. Page 0038
  39. Page 0039
  40. Page 0040
  41. Page 0041
  42. Page 0042
  43. Page 0043
  44. Page 0044
  45. Page 0045
  46. Page 0046
  47. Page 0047
  48. Page 0048
  49. Page 0049
  50. Page 0050
  51. Page 0051
  52. Page 0052
  53. Page 0053
  54. Page 0054
  55. Page 0055
  56. Page 0056
  57. Page 0057
  58. Page 0058
  59. Page 0059
  60. Page 0060
  61. Page 0061
  62. Page 0062
  63. Page 0063
  64. Page 0064
  65. Page 0065
  66. Page 0066
  67. Page 0067
  68. Page 0068
  69. Page 0069
  70. Page 0070
  71. Page 0071
  72. Page 0072
  73. Page 0073
  74. Page 0074
  75. Page 0075
  76. Page 0076
  77. Page 0077
  78. Page 0078
  79. Page 0079
  80. Page 0080
  81. Page 0081
  82. Page 0082
  83. Page 0083
  84. Page 0084
  85. Page 0085
  86. Page 0086
  87. Page 0087
  88. Page 0088
  89. Page 0089
  90. Page 0090
  91. Page 0091
  92. Page 0092
  93. Page 0093
  94. Page 0094
  95. Page 0095
  96. Page 0096
  97. Page 0097
  98. Page 0098
  99. Page 0099
  100. Page 0100
  101. Page 0101
  102. Page 0102
  103. Page 0103
  104. Page 0104
  105. Page 0105
  106. Page 0106
  107. Page 0107
  108. Page 0108
  109. Page 0109
  110. Page 0110
  111. Page 0111
  112. Page 0112
  113. Page 0113
  114. Page 0114
  115. Page 0115
  116. Page 0116

Related Issues