Valuing Our Colleagues
Employee engagement in our increase our positive impact on customers. Our communications
Group strategy included 16 web calls conducted by senior managers, five of
which included our CEO. Three Ask the CEO sessions were also
We recognize that the involvement of our colleagues held, allowing colleagues to pose nearly 170 questions related
in UniCredit’s business strategy is a major driver of our to the strategic plan. And we created a dedicated section on
sustainable growth. We work to ensure that they have a strong our intranet regarding the strategic plan, which was visited by
understanding of our Group’s key decisions so that they may be roughly 33,000 colleagues.
fully engaged in the objectives of our bank.
We also organized our Groupwide Make an Assist contest to
The results from our 2012 Light People Survey revealed a solid 8 get colleagues familiar and engaged with the goals outlined
75 percent Engagement Index, underscoring our colleagues’ in our strategic plan. As part of this internal contest, we asked
pride in being part of UniCredit and their support for our colleagues to choose a pillar from the UniCredit Strategic Plan
company’s values. Colleagues share a strong bond with our and to share their concrete ideas on how to achieve its goals in
Group, and our management is committed to implementing their local workplace. We collected more than 900 suggestions
action plans that focus on those necessary improvements and contest winners at the local and Group levels received
indicated by our survey. awards related to the UEFA Champions League.
The theme of our UniCredit Day 2012 - achieving positive
customer impact - allowed us to engage our colleagues in this
Achieved a 75% Engagement Index important objective. In discussion groups, employees shared
what they do every day to have a positive impact on customers,
and they discussed best practices regarding products, projects
and services that reflect our real-life approach to banking.
Communicating to inspire We collected more than 1,500 colleague stories, the best of
While our people have communicated their belief in UniCredit’s which will win the UniCredit Up award in 2013.
objectives, they have also asked that management improve
their proximity. With this in mind, in 2012, our communication Innovation is also garnering greater attention in our Group,
efforts concentrated on the pillars of our strategic plan, given its strategic connections to cost management and
spotlighting Group initiatives related to the plan’s efforts to simplification. We launched a number of initiatives to promote
UNICREDIT DAY 2012:
DELIVERING POSITIVE CUSTOMER IMPACT
What is the How do we find How do we deliver
customer the best possible in a smooth and
really saying? solution? simple way?
8. This survey was conducted using a representative sample of colleagues to assess their
Engagement Index level and key drivers of engagement on specific topics, as compared to
the 2011 People Survey results. More than 16,000 surveys were completed.
28 2012 Sustainability Report · UniCredit